The Worlds
Greatest Invention

Our passion for cycling began over 30 years ago and remains strong today. Lemon Peel is managed by Steve Westover, a former marketing executive and avid cyclist with extensive experience in the outdoor industry. We have been involved in events and marketing for both small and large companies across various sectors and demographics, driven by our belief that bicycles have the power to transform the world.

​

Our mission with Lemon Peel is to ignite the passion for cyclocross by creating exhilarating, inclusive, and unforgettable race experiences. We are dedicated to promoting the sport at all levels, fostering a vibrant community of athletes, enthusiasts, and supporters. Through innovative event planning, meticulous course design, and a commitment to sustainability, we aim to push the boundaries of cyclocross racing and inspire a lifelong love for the sport.

​

Hit us up at steve@lemonpeelproductions.com to inquire about an event you are thinking of putting on.